Last year on a whim I bought a subscription to cycling+ and I can’t for the life of me think what crappy free gift made me jump in. It seems every month bought the same crappy review of new bikes, reviews of jackets and a relentless comparison upgrade ideology was peddled through its pages.
When we sold and moved I didn’t even bother notifying them although unfortunately the post redirection kept them dropping in.
I had also subscribed to Roleur and although every issue was a photographic gem I think the majority of articles were focused on the hardcore road rider racer fan and didn’t always engage me.
I chance across an American magazine called Paved which seemed to focus less on the equipment and racing but more on the passion. It focused on the bespoke and the strange and the passionate and although had a US focus I think for me it was the passion that got me and kept me engaged in every article.
I bought cyclist at the airport on my way to Istanbul and finally I think I have found something I want to subscribe to. This first issue had some equipment reviewed and some rides explained. They did a sweet article on hidden routes in Switzerland that made me want to go across the channel and hit the tar and the descents …. But it is the focus of articles that had me engaged. There was a great article explaining power metering and why it has a place in enthusiast fitness and training, there was revelation when I read an article on bike fitting and how I had been following the stereotype of fit all these years. It explained the benefits and gave advice on finding the right fitter for you. Best advice was that it wasn’t the bling fitting equipment but rather the fitter and experience that may be the biggest decision.
So magazine subscription here I come ……